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Conversion

Website conversion rates are crucial to your success online. From the number of people that click on a google Advert or Socal media like to the number of visitors that complete a form or add a product to their shopping cart.


Zarex are Aucklands Website Conversion Specialists,

Why dont you get more leads from your website?

Do you know your numbers online, and how to improve them? if not then this article is for you.

In the last few years a lot of small businesses are seeing diminishing returns on their website investments....
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That probably depends on whether you know exactly who are your most profitable potential clients.....  and what is the mos cost effective way to attract and retain them...  
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Customers increasingly have less time to spend buying from you and will respect anyone site/retailer goes out of their way to personalize or simplify an experience for them.Most eCommerce websites sup..
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How personalised do customers find your website experience, and why is it increasingly important to your business outcomes?Put simply:74% of consumers get frustrated when website content appears that ..
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Do you sell a product or service, do you manage and measure your pipeline the same way as you did ten years ago.....  including the digital bits?

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How a businesses measures customer loyalty used to be measured by 'customer satisfaction surveys' or 'average lifetime value' - tell that to a taxi driver who has to compete with Uber, or a traditional motel wondering what to do about 'AirBnB'...... 

Customers have changed since the recession and retailers have to keep up with them, the CEO of the US National Retail Federation said at Retail NZ's shop.kiwi event yesterday. He says there’s been a s..
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2015 was another fast paced year for retail. Online shopping continues to dominate the thoughts (and investments) of many traditional retailers....   Indeed Zarex upgraded far more ecommerce webs..
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Winning traffic to a website or shopping cart is getting costly. Google is Monetising more and more of the first results page, facebook is also looking for return for its investors via paid adverts....   and so we need to get smarter about how we spend our money and how we convert and monetise traffic.

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